aBeauty
A complex digital ecosystem for one of Romania’s largest beauty networks.
- Design
- Development
- SEO
Building since 2012
Memorable websites. Applications that matter.
The agency is new. The work is not. We build websites and applications around your problem, not a package. No forms. One email and we take it from there.
17 live websites, from clinics to tourism and legal.
No rigid packages. No forced solutions.
Experience since 2012 Design with character Code built to last Flexible by design
Experience since 2012 Design with character Code built to last Flexible by design
2012building websites since 2012
17live websites in portfolio
2languages, Romanian and English
0rigid packages
Websites we built
Our work speaks first.
From beauty and energy to tourism, legal services and editorial projects. Every solution has its own voice because every business has different needs.
Digital products
Complexity, made easy to use.
We also build internal applications, work platforms and web products. The actual interfaces are confidential, but the problems they solve are worth sharing.
01
Lead generation & scoring
yes.abeauty.ro
An intelligent journey that understands users, qualifies intent and connects every lead with the right solution.
02
E-learning & gamification
Academia
An internal platform for continuous learning, measurable progress and engaging experiences.
03
Medical protocols
Protocolia
Complex medical information transformed into safe, clear and easy-to-follow workflows.
04
Personality assessment
Personalia
Assessment, interpretation and personalised results in a human-centred interface.
05
2D RPG demo game
39 Story
A small pixel world made from curiosity, code and the joy of building things that do not need to be serious.
Explore the project ↗What we build
Everything that needs to work together.
Strategy, design, copy and technology work better when we treat them as one system.
Web Design
Websites and interfaces that show who you are, earn trust and make the next step feel easy.
Web Development
Modern, fast and maintainable builds, from presentation websites to complex web applications.
Copywriting
Natural copy that explains clearly and turns attention into action.
SEO, GEO & AEO
Technical foundations and optimisation built into the project, not bolted on at the end: for search engines and for the AI engines that answer in their place.
Automation & AI
Workflows that run on their own and artificial intelligence where it brings real value, not as decoration.
Already have a brand? We work with your existing identity. If you do not have one, we can also build the visual foundation your project needs.
A flexible approach
We do not put you in a package.
Traditional agencies often start with their own process. We start with your problem. We combine experience, adaptability and flexibility to build exactly what is needed, where it is needed.
Understand
We ask the questions that clarify the real problem.
Design
We turn strategy into a coherent experience.
Build
We write clean code and deliver a fast foundation.
Improve
We measure, learn and adapt when something new emerges.
The same universe, a new role
Personal experience, built as an agency.
ursan.org builds on the experience accumulated since 2012 through the projects and ideas published on gabrielursan.ro.
About gabrielursan.roFrequently asked questions
What people ask us.
Short, plain answers. If the one you need is not here, an email arrives faster than you think.
What does working together look like?
Simple: you send us a few lines about what you want to build. We ask the questions that clarify the real problem, propose a direction and get to work. No forms, no scheduling and no unnecessary presentations.
How long does a project take?
It depends on what we build. A presentation website takes a few weeks; a complex web application needs more. Once we understand the problem, we tell you exactly how long it takes.
How is the cost determined?
Per project, once we know what has to be built. No rigid packages and no paying for things you do not need. You pay exactly for what must be built, where it must be built.
Can you work with my existing visual identity?
Yes. We work with the identity you already have and respect what you have built so far. If you do not have one, we can also build the visual foundation your project needs.
Will my website be fast and work well on mobile?
Speed and mobile adaptation are not options here, they are how we build: optimised static pages, modern images and real testing on desktop and phone before launch.
Do you also build web applications, not just websites?
Yes. Internal platforms, web products and applications with real utility, from e-learning and assessments to medical workflows. Some interfaces are confidential, but the problems they solve are worth sharing.
Is there a fixed monthly cost option for a website?
Yes, exactly one: SiteStabil, your own website managed by subscription. It is a separate product with fixed rules and public pricing, designed so that predictability is real. Custom projects remain quoted individually, as written above. The SiteStabil request is a short form on the product page. Custom projects stay on email.
Product with public pricing
Your own website, managed by subscription.
SiteStabil: predictable monthly cost, one change per month up to 30 minutes, the code stays yours and you can leave anytime. For projects that do not need a custom quote.
Have a project or just an idea?
Email us. We will take it from there.
Tell us briefly what you want to build. No forms, no scheduling and no unnecessary presentations.
salut@gabrielursan.ro ↗